Brand Spotlight: Preference

Preference Floors

About Preference

Preference Floors is rapidly becoming one of Australia’s favourite resilient flooring suppliers. Preference is 100% Australian owned and specialise in the distribution of an extensive range of popular European and proprietary flooring. The Preference flooring range offers gorgeous, quality floors for your home or commercial space.

The Preference team operates from four warehouses in Sydney, Melbourne, Brisbane, and Adelaide. Their partnership and relationship with the factory ensure their products originate only from sustainably managed offshore forests and are manufactured under the most advanced technical and eco-sensitive practices available.

From their engineered timber Oak to their Hydroplank hybrid flooring, Preference has a flooring solution for every room. Preference floors are the perfect choice for your home, with competitively priced and readily available stock.

Back To Timber is proud to be a preferred retailer of Preference engineered timber, hybrid, laminate, and vinyl flooring products. Find out more about their product range below.

Engineered Timber Flooring

Artisan Oak

The Artisan Oak range is manufactured to provide class-leading performance underpinned by third-party eco-certification and accreditation.

The timeless elegance and natural character of European Oak make it an ideal timber to enhance any interior décor. Artisan Oak range provides a palette of natural tones along with contemporary visuals.

These colours and textures are enhanced by unique surface treatments, and pre-finished utilising the latest water-based, non-toxic European coating technology. With the world-renowned Valinge 5g locking profile, Artisan Oak planks are easy to install, providing a no-fuss, pre-finished, ready to walk on floor.

De Marque Collection

The stunning new De Marque Parquetry Collection is now available with a Universal Tongue & Groove profile that enables multiple pattern assemblies to create a number of different visuals. With a contemporary palette of pre-finished colours, the range will provide incredible warmth and charm to almost any interior.

Made from sustainable real Oak timber, these floorboards are perfectly suited for residential, multi-residential, and commercial applications. The De Marque Parquetry Collection is available in herringbone and chevron patterns.

Fiddleback Collection

The Fiddleback Engineered Australian Hardwood collection is available in Spotted Gum and Blackbutt.

Fiddleback wear layers combine the classic features of Australian Eucalyptus bonded onto an ever-reliable plywood core. This creates an authentic Australian timber visual with the stability and durability of engineered timber construction.

Also available in a Herringbone pattern.

Prestige Oak Collection

If you love the look of fine oak flooring, then Prestige Oak Flooring is the natural choice. Sharing the unrivalled beauty and character of traditional European Oak with the durability and strength of engineered timber, Prestige Oak Flooring is the preferred choice of leading architects and designers.

Prestige Oak Flooring ensures lifetime enjoyment with stunning extra wide planks, exceptional decorator colours to complement any interior, and a limited lifetime structural warranty.

Pronto Collection

Pronto engineered oak planks are manufactured using a Hi-Spec 3mm visual grade, the wear layer is then bonded to an 11mm multi-layer plywood substrate. This trusted method of manufacturing provides a dimensionally stable and durable floor with an eye-catching aesthetic for a cleaner, sharper look.

The Hi-Spec visual appearance will suit those seeking a more harmonious, natural Oak decor for their installations. At the same time, the high manufacturing standards and environmentally sustainable resources makes Pronto an intelligent choice for any home.

Select Collection

The Preference Select Australian Species range is manufactured to provide class-leading performance underpinned by third-party eco-certification and accreditation. This encompasses the raw material supply and all manufacturing processes.

All Select Australian timber is sourced from sustained yield forestry operations certified under the Australian Forestry Standards Chain of Custody. Only non-toxic materials are utilised throughout the entire production process. Surface coating options include; semi-gloss or light wire brushed and Bona Matte for an ultra-modern look.

Verdura Bamboo

Verdura Bamboo flooring is manufactured from a cold-press process to create solid planks incorporating a patented click system that’s easy to install and maintain, durable and stable. The Verdura bamboo range is available in a range of on-trend colours in the popular size of 1850 x135 x 14mm. With a limited lifetime structural warranty and limited 20 years residential coating warranty, Verdura bamboo is sure to please even the most discerning buyer.

VerduraX is an exciting addition to the popular strand woven bamboo range. This new range combines the unique hardness characteristics of Verdura strand woven bamboo as its wear layer; the wear layer is then high pressure bonded onto a stable plywood base. The Plywood substrate is cross-laminated to provide excellent dimensional accuracy in both its radial and linear directions; this is an absolute plus for engineered flooring. Plywood is one of the world’s most reliable building materials and, when combined with Verdura strand woven bamboo, creates a highly attractive flooring product, stable and ideally suited to demanding Australian climatic conditions and residential floorplans.

Selecting Verdura bamboo flooring will help sustain a greener planet. Traditional timber flooring is made from trees that take, on average, between forty to sixty years to grow. As bamboo is a grass and is not sourced from traditional native or rain forest saw logs, you can be assured the environment will benefit from your selection of choosing bamboo as opposed to a traditionally sourced timber floor. Verdura bamboo flooring is made from bamboo poles that are selected when matured after only four to five years.

Hybrid Flooring

Iconic WPC Hybrid

Iconic WPC flooring represents next-generation manufacturing techniques utilising sustainable Wood Plastic Composites (WPC) to form a robust, interior waterproof flooring product.

The visual décors provide realistic embossed timber textures and colours in both Australian timber and a classic Oak palette. Iconic is coated with a scratch-resistant, water-based PU coating for everyday wear and tear. Iconic planks also feature an attached acoustic foam layer that delivers excellent noise reduction in-room and for transmission sound between floors.

Aspire RCB Hybrid

Aspire RCB Hybrid flooring represents next-generation manufacturing techniques utilising the recently developed rigid composite core board (RCB). RCB core is manufactured from inert mineral compounds that are stable and provide little or no movement.

The plank construction incorporates a robust, water-based PU coating for everyday scuff resistance. Aspire’s 0.5 m wear layer and printed visual décor provides realistic timber textures and colours in classic Australian timber species and a contemporary colour palette. Each plank incorporates a stabilising balance layer on the underside with an attached acoustic cross-linked IXPE foam layer that delivers excellent noise reduction performance.

Easi-Plank SPC Hybrid

Easi-Plank SPC Hybrid flooring is a robust and highly durable choice for modern interiors. Due to its unique stone polymer composite (SPC) construction Easi-Plank delivers 100% waterproof attributes providing ultimate peace of mind for everyday residential living.

The visual décors feature realistic timber textures and colours in both classic Australian timber and a contemporary colour palette. The planks also display an attached acoustic IXPE foam layer that delivers excellent noise reduction capabilities. Easi-Plank is anti-static and will resist common household stains and spills.

Hydroplank WPC Hybrid

Hydroplank WPC flooring represents next-generation manufacturing techniques utilising sustainable Wood Plastic Composites (WPC) to form durable, interior waterproof flooring.

The visual décors provide realistic embossed timber textures and colours in both classic and contemporary colour palettes to enhance our modern interiors. The planks also have an attached acoustic foam layer that delivers excellent noise reduction capabilities. Hydroplank features a robust, water-based PU coating for everyday scuff resistance.

Laminate Flooring

Aquastop Collection

Aquastop (previously known as KronoSwiss) is produced by the Swiss Krono Group, one of the world’s largest and most respected laminate manufacturers. Aquastop is an innovative laminate technology that delivers a unique set of qualities that is engineered to inhibit moisture ingress from liquid spills, water and pet accidents

Aquastop laminate is produced to strict world-class European standards allowing for healthy living; emissions are the same as you would expect from timber in its natural state. It poses no health risks and makes it highly suitable for young children who spend a lot of time in contact with the floor. In addition, its superior scratch and impact resistance make it an ideal choice where pets are involved. Swiss Krono laminate products are produced from 100% natural materials with timber sourced from FSC certified forest resources.

Oakleaf Collection

Preference Oakleaf Collection is an authentic look laminate flooring presented with stunning European Oak and Australian timber visuals. The décor layers offer colours of washed-out and cool muted tones with traditional timber characteristics. The Oakleaf range is ideally suited to almost any interior fit-out, displaying the same warmth and character normally associated with more expensive natural timber flooring.

Oakleaf HD Plus laminate flooring delivers amazing realism with décor visuals so natural you would think you were looking at a real natural timber plank. Using the latest digital imaging technology, a stunning range has been created that showcases popular Australian timber species along with Oak and Hickory décors. Featuring moisture protecting treatment for the micro bevel edges along with an amazing 30 pattern repeats, these planks deliver all the natural charm & character you would expect from a natural timber floor.

Classic Collection

Preference Classic Collection is highly attractive and extremely cost competitive laminate flooring solution. The Classic range offers unique quality timber visuals combined with a tough AC3 surface coating only a laminate floor can provide. It’s practical, economical, and ideally suited for most interior decors. Preference Classic Laminate Collection is supported by a limited lifetime structural warranty and or limited lifetime coating warranty, ensuring lifelong enjoyment of your floor.

Vinyl Flooring

Ultimo Luxury Vinyl

Ultimo vinyl planks are smart and fashionable and ideally suited to our fast-paced, modern lifestyles. This vinyl flooring is 100% Waterproof, robust and dimensional stable.

Ultimo vinyl flooring is available with two different thicknesses, 2.5mm for general residential use and 4.5mm for residential, multi-residential, and light commercial use.

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